10
July
2007
Serra’s subject-object reversal 08:30 on Tuesday
Serra’s subject-object reversal:
To be a good experience, the focus should be on the other person, not on oneself.
I'm a consultant and a flash developer, with former careers in graphic design, web strategy, and music production. My goal is to create better experiences through code, design, and talking about the business value of good user experiences.
Serra’s subject-object reversal:
To be a good experience, the focus should be on the other person, not on oneself.